corporate communication

/ˌkɔ:p(ə)rət kəmju:nɪ'keɪʃ(ə)n/ noun
the activities undertaken by an organisation to pass on information both to its own employees and to its existing and prospective customers and the general public

Marketing dictionary in english. 2015.

Look at other dictionaries:

  • Corporate communication — is the message issued by a corporate organization, body, or institute to its publics. Publics can be both internal (employees, stakeholders, i.e. share and stock holders) and external (agencies, channel partners, media, government, industry… …   Wikipedia

  • corporate communication — ➔ communication * * * corporate communication UK US noun [C, usually plural, U] ► HR, WORKPLACE, MARKETING the way in which a company gives the public and its employees information about its aims and what it is doing: »She was previously director …   Financial and business terms

  • Corporate Communication — Corporate Identity (CI, auch Unternehmensidentität) ist der abgestimmte Einsatz von Verhalten, Kommunikation und Erscheinungsbild nach innen und außen. Basis dafür ist das Unternehmensleitbild, welches durch die Corporate Identity mit Leben… …   Deutsch Wikipedia

  • corporate communication — Gen Mgt the activities undertaken by an organization to communicate both internally with employees and externally with existing and prospective customers and the wider public. Corporate communication is sometimes used to refer principally to… …   The ultimate business dictionary

  • Corporate Communication — Kommunikationsstrategie, die durch eine ganzheitliche Betrachtung aller nach innen und außen gerichteten kommunikativen Aktivitäten eines Unternehmens ein klar strukturiertes Vorstellungsbild von der Unternehmung (Corporate Image) in der… …   Lexikon der Economics

  • Master of corporate communication — (MCC), or Master of Science in Corporate Communication (MSc CC), is a post graduate master degree designed to prepare communication professionals who in time will function as Corporate Communication Officer (CCO) at a strategic level in the… …   Wikipedia

  • communication — com‧mu‧ni‧ca‧tion [kəˌmjuːnˈkeɪʆn] noun 1. [uncountable] the process of exchanging information or ideas: • Because some editors work in San Francisco and others in London, there is a greater need for communication in the decision making process …   Financial and business terms

  • Corporate Identity — (CI) bezeichnet die Identität (lat. idem ‚derselbe‘) eines Unternehmens. Die Unternehmensidentität ist die Gesamtheit der kennzeichnenden und als Organisation von anderen Unternehmen unterscheidenden Merkmale. Inhaltsverzeichnis 1… …   Deutsch Wikipedia

  • Corporate propaganda — are propagandist claims made by a corporation (or corporations), nearly always for the purpose of manipulating market opinion to the benefit of their product or to divide public opinion with regard to controversial issues related to that… …   Wikipedia

  • Corporate Culture — Corporate Identity (CI, auch Unternehmensidentität) ist der abgestimmte Einsatz von Verhalten, Kommunikation und Erscheinungsbild nach innen und außen. Basis dafür ist das Unternehmensleitbild, welches durch die Corporate Identity mit Leben… …   Deutsch Wikipedia

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